Brooklyn Listing L

au

nch Checklist

By Peter Mancini | Pen Realty |

Pre-Launch Prep

- Set competitive, data-backed listing p ri ce - Complete h ome mainten ance & repairs - Stage home (neutral tones, decluttere d, d epersona lized) - Hire a professional real estate p hotograp her - Create a virtual tour w alkthroug h

Platform Exposure

- List property on ML S - Syndicate to Zillow , Realtor .com & StreetEasy - Optimize listing description with k eywords

Digital Marketing Strategy

- Schedule Instagram Reel s & Storie s - Post on Facebook, Li nkedIn, Pinterest - Run geo-targeted ads (ZIP-code ba se d) - Highlight property on Pen R ealty newsl ette r

Network Marketing

- Share listing with broker ne tw ork - Send to curated list of pre-qualified b uyers - Coordinate email blasts to active b uyer clien ts

Local V

isib

ility

- Install 'For Sale' and 'Open H ouse' signa ge - Plan and promote Open Hou se s - Distribute flyers in local Brooklyn n eighb orhoods