Brooklyn Home Seller Strategy Checklist

Brought to you by Peter Mancini | Pen Realty

Pre-Listing Prep

- [ ] Schedule a personalized seller strategy session with P ete r M ancini - [ ] Order a Comparative Market Analysis (CMA) - [ ] Review local trends in Bay Ridge, Park Slope, Dyker Heights, and surr oundin g n eighb orhoods - [ ] Set your timeline (ideally 36 months ahe ad of m ove) - [ ] Interview and sign with a licensed, experienced bro ke r

Home Preparation

- [ ] Complete minor repairs and main te nance - [ ] Declutter , depersonalize, and deep clean every room - [ ] Stage key living areas or hire a stager - [ ] Hire a professional photograp her - [ ] Download the Pre-Photo Checklist: https://shared.xara.com/icdy0 SWp 7E

Marketing Strategy

- [ ] Create MLS listing with compelling description an d p rofessiona l m edia - [ ] Share your property via Pen Realtys digital campaigns (Instagra m, Faceb ook, L inkedIn) - [ ] Schedule open houses and p ri vate showin gs - [ ] Promote the listing with a custom virtual tour: https://penrealty .net/properties

Offers & Negotiation

- [ ] Review each of fer with your broker - [ ] Understand contingencies (insp ection, appra isal, fi nancin g) - [ ] Compare cash vs. financed of fers strategically - [ ] Negotiate terms that support your timing a nd goals

Under Contract to Close

- [ ] Complete buyer-requested repairs if n egotiated - [ ] Coordinate with attorney for contract pre p - [ ] Prepare for appraisal and final wa lkth rough - [ ] Bring ID, keys, and all documentation to c losing - [ ] Celebrate your successful s ale!